oi creative services
      Typology: Live Concert
      Services:       Creative Production, Art Direction, Spatial Solutions, Visual Communication, Stage Design
      Client: Central Asian Creative Hooligans (CACH)
      Collaborators:       Jungle-e Bureau, Qonyratbay Fam, ALA Studios 
      Location: Almaty, Kazakhstan
      Year: 2023
      People Behind:
      Art Direction - oi creative services x Jungle-e Bureau
      Executive production/language and communication - Jungl-e Bureau
      Architect - Alina Alimzhanova
      Visual ID - Zhanna EE
      Graphics - Alisher Ayupov
      Musical Supervisers - Sultanali and Khadisha Qonyratbay
      Photography - Chingiz Gumarov, Alua Ualieva
      CACH (Act I) unfolded as a one‑night collision of sound and light, spotlighting a new wave of independent Kazakh musicians, visual artists, and performers. Conceived and directed by us, the project framed the stage as an open platform for cross‑disciplinary exchange: contemporary art met beat‑driven live sets; graphic cues slipped seamlessly into moving image; production design, music, and creative consulting meshed into a single, shapeshifting narrative.

      Our contribution ran end‑to‑end—set design that could flex to each act, a graphic identity that stitched print, screen, and social touchpoints into one bold visual language, and media direction that carried the performance beyond the venue to digital audiences. The result was less a conventional concert than an experimental testbed, proving how musicians, designers, and curators can co‑author an experience in real time and across platforms.


      Central Asian Creative Hooligans - CACH (Act I)