Location: Almaty, Kazakhstan
Year: 2022
Typology: Exhibition Infrastructure
Unit Size: 2 200 mm (h) × 1 100 mm (w)
Services: Concept & Spatial Design, Prototyping & Modular Engineering
People Behind:
Architect / Creative Direction - Alina Alimzhanova
Creative Direction - Zhanna EE

RAMA is a flat‑pack stand that goes up in minutes and packs down just as fast. Each module is built from lightweight wooden slats that lock into a rigid 2.2 × 1.1 m frame; remove a single pin and every rail slips free for transport. Two versions keep layouts flexible: a pure open frame for hanging artworks or fabrics, and a display frame with a built‑in recess sized for a screen panel.

Installation is tool‑light—stretch the fabric sleeve over the rails, tighten, and the stand is ready. Need to swap graphics? Slide off the sleeve and pull on a new one. Need to re‑plan the booth? Unpin the rails and rebuild the frames in another arrangement. RAMA turns exhibition walls into mobile canvases, giving curators and brands a reusable structure that’s equal parts frame, gallery, and billboard.

Modular Exhibition Stand